A brief heads-up that December 24 will be our last Daily News Roundup of 2025! We’ll return on...

Programmatic media buying is expected to account for the majority of growth in the CTV market in 2026....

The founders of six AI startups offer insights on the founding journey and what problems their companies are...

H&R Block’s marketing strategy focuses on Gen Z and relatability, both during tax season and beyond. The post...

FAO Schwarz is getting into data; ChatGPT is better at driving traffic than we thought; and Honey’s bad...

Roku’s streaming data will now be integrated into Nielsen’s campaign measurement and outcome tools, the two companies announced...

Snapchat is only for teenagers and Gen Z. That’s a common misconception that Ajit Mohan, Snap’s chief business...

Agencies are shifting away from third-party ad tech; ChatGPT is throwing all kinds of monetization spaghetti at the...

The VAB has a bone with pick with Nielsen about its Big Data ratings, and Pinterest and TVScientific...

It’s that time of year again – the time when we all start saying things like, “It’s that...